Three Local Cancer Charities and West Michigan Woman Magazine Join Forces to Address Breast Cancer in West Michigan

Three Local Cancer Charities and West Michigan Woman Magazine Join Forces to Address Breast Cancer in West Michigan

Contact: Lisa Young
lisa@serendipity-media.com
(616) 458-8371

3rd Annual West Michigan Woman “Wine & Wig” Gala proceeds to benefit each charity
Saturday, October 10, 2015 – Bridgewater Place, Grand Rapids, Michigan

GRAND RAPIDS, Mich., May 14, 2015For the first time ever, the American Cancer Society, Susan G. Komen Michigan, and Gilda’s Club Grand Rapids have come together collectively and will participate in an event that will benefit not just one charity, but the overall breast cancer awareness movement.

The three charities have been named those that will benefit from the premiere party of Breast Cancer Awareness Month – the West Michigan Woman “Wine & Wig Gala” on Saturday, October 10, 2015, at Bridgewater Place in Grand Rapids, Michigan.

“Bringing together the American Cancer Society, Komen Michigan, and Gilda’s Club Grand Rapids allows our event proceeds to have a holistic impact on women’s breast health,” said Kasie Smith, publisher of West Michigan Woman magazine. “From research to treatment and support, these three organizations represent some of the best our community has to offer and we are proud to partner with them.”

This is the first time that West Michigan Woman has broadened its efforts of “Wine & Wig” to support an entire cause instead of one charity.

“As a breast cancer survivor, I know firsthand how intimidating a diagnosis and treatment plan can be,” said Jennifer Jurgens, Executive Director, Komen Michigan. “When organizations like ours choose to collaborate we can be more patient-centered and a stronger force in the fight against breast cancer.”

“The programs we offer on a local level compliment the programs and services offered by Komen Michigan and Gilda’s Clubs. We don’t overlap what we do in West Michigan and we each fill a vital need,” said American Cancer Society Community Manager Renee Ricard-Burmeister.

Why Wigs?

Wine & Wig is a whimsical event where attendees enjoy food, wine, and a silent auction all while wearing wigs as a sign of solidarity with those coping with breast cancer or a cancer treatment that causes hair loss.

“Wine & Wig is a light-hearted, fun-filled night of camaraderie to benefit a serious cause. We are thrilled to be part of it and working in concert to raise awareness of our mission and the important work of all involved,” said Gilda’s Club Grand Rapids President Wendy Wigger. “Just as our namesake Gilda Radner understood the importance of finding reasons to laugh even during life’s toughest moments, we see this event as an opportunity to have fun.”

Event History

West Michigan Woman “Wine & Wig” was established in 2013 to show financial support for organizations whose mission is dedicated to improving the lives of local women in the West Michigan community, all while having fun. More than 175 people attend each year.

Sponsorships are available by contacting Angie Dykstra at angie@serendipity-media.com or (616) 458-8371. Tickets will go on sale this summer. For more information visit http://westmichiganwoman.com/wineandwig.

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About West Michigan Woman

West Michigan Woman is a magazine and website dedicated to local, professional, and influential women in the Greater Grand Rapids, Holland, and Muskegon communities. The free print magazine, available only by subscription, is published and mailed bimonthly. Visit www.westmichiganwoman.com for more information.

About Susan G. Komen Michigan

Komen Michigan is an independent, local non-profit organization that is dedicated to combating breast cancer. Seventy-five percent of the organization’s net proceeds go towards programs and funding grants to local hospitals and community organizations that provide breast health education, screenings, diagnostics and survivorship programs for underserved men and women in Michigan.  The remaining 25% of net proceeds funds global, leading-edge research focused on the prevention of, and cures for, breast cancer. Komen Michigan’s mission is to save lives and end breast cancer forever by empowering people, ensuring quality of care for all, and energizing science to find the cures.  For more information call (616) 752-8262 or visit www.komenmichigan.org.

 About American Cancer Society

As the largest voluntary health organization in the United States, the American Cancer Society is committed to saving lives and finishing the fight against cancer. We combine our relentless passion with the wisdom of over a century of experience to make this vision a reality, and we get results. Thanks in part to our contributions, more than 1.5 million lives have been saved in the US in the past two decades.

The Society relies on the strength of approximately 2.5 million dedicated volunteers. Supported by professional staff, Society volunteers drive every part of our mission, helping people stay well and get well, by finding cures, and by fighting back. Stay well: We help people take steps to prevent cancer or find it at its earliest, most treatable stage. Get well: We’re available around the clock to help people through every step of their cancer experience. Find cures: We fund and conduct research that helps us better understand, prevent, and find cures for cancer. Fight back: We work with lawmakers to pass laws to defeat cancer and rally communities worldwide to join the fight. For more information, we are available 24/7 at 800-227-2345 or visit www.cancer.org.

About Gilda’s Club Grand Rapids

Gilda’s Club Grand Rapids provides free emotional healthcare to children adults, families and friends on any kind of cancer journey or those grieving the death of someone in their life due to any cause. The comprehensive program, delivered by licensed healthcare professionals includes education, structured sharing times, networking, lectures, workshops and social activities. Gilda’s Club Grand Rapids is one of the largest and busiest of the 50 affiliates in North America. Each Gilda’s Club and affiliate is indepentedly owned and operated with all funds staying local.  The organization runs entirely on charitable donations and currently serves more than 10,000 individuals each year at its clubhouses in Grand Rapids and Lowell, Mich., in various schools and in community centers. For more information, visit www.gildasclubgr.org.